Shopbot hires Dougserge & Partners
By Adnews Staff
Price comparison website company Shopbot has retained Toronto-based Dougserge & Partners as its advertising agency. The agency won the account in a review process involving an unknown number of contenders. The firm is now at work on a new project scheduled for the fall. No other details are available at this time.
"The factor that distinguished [Dougeserge] from the other agencies we contacted was their past experience in disruptive, envelope-pushing creative that might achieve the type of results that we envision for Shopbot," said Monika Hajzokova, Canada sales director at Shopbot.